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Home > Binnion Blogs > Social media training

Social media training

April 7, 2017

Love it, hate it, or just confused by it? The new Reply format on Twitter

jane-binnion

Last year Twitter decided that they would change the 140 character limit. At the end of March they made a change to how we reply to someone’s tweet so @ names don’t count in the 140 characters, regardless of how many people  are included in that reply.
That’s the good news.  The bad news is many of us are confused by the change.

Filed Under: Social media tips, Social media training Tagged With: social media

March 22, 2017

Getting organised on social media – part 2

postit-reminders-to-tweet

Today not one, but three, people told me that they forgot to post their content on twitter during last week’s #LancashireHour.  And that’s how it is right? We have good intentions then life happens and we forget.
And I forget that not everyone has figured out the right tools to help them, so this post is about sharing tools that you can use to schedule your social media posts to ensure your good planning actually gets out there.

Filed Under: Business education, Social media training Tagged With: social media for business

March 3, 2017

Thoughts on thought leadership and social media

jane-on-a-table

This week I ran a workshop for CEOs on Thought Leadership and social media and I decided to share the key points here with you. One of the outcomes desired by CEOs on social media is to be recognised as an expert or a leader in their field. But how do you do that?

Filed Under: Business education, Social media training

January 13, 2017

Social media for business – your Dos and Don’ts

Women in business

Whenever I deliver team training on social media for businesses I am asked for a list of Dos and Don’ts. Once we get beyond the obvious ones like don’t swear, don’t react in anger or frustration, don’t go online drunk and don’t slag off your customers….. we then start getting into a discussion about the organisation’s tone of […]

Filed Under: Business education, Online reputation management, Social media policy, Social media tips, Social media training Tagged With: social media for business

December 15, 2016

Don’t get mad get even – a book for our social media brains

Colin-goodwins-book-dont-get-mad-get-even

I don’t normally do book reviews but it is nearly Christmas and this book is a book for our social media brains. Last month I had the pleasure of being asked by  Lancashire author Colin Goodwin to coach him in using social media to help him promote his books, and he kindly gave me a copy to read. Now […]

Filed Under: Social media training Tagged With: lancashire

October 21, 2016

Responding to recommendation requests on LinkedIn – demystified

A little while ago LinkedIn changed the way they send recommendation requests and I’m aware that people are getting in a pickle. So this post is a simple step by step guide to the process of responding to a recommendation request by one of your connections.

Filed Under: Business education, Business growth, Social media tips, Social media training

October 5, 2016

On a mission to put the social back into social media

I noticed that the busier I got the less I was following my own philosophy of building relationships on twitter, so I made a decision that for 2 weeks I would follow back every real tweeter that followed me and I would start a conversation with an open question  (I did sociology degree so I know about these things!).

Filed Under: Business growth, Social media policy, Social media tips, Social media training

September 26, 2016

#Malmo – a lesson on the spreading of racial hatred on twitter

Sharing bullshit on social media

While researching for my column I checked out what was trending on Sunday evening and I saw news breaking about #Malmo. People were tweeting about explosions and terrorist attacks in Sweden, claiming a news blackout by the BBC and Sky. I checked and there was indeed nothing about it in the news but I was wary about the tone of the tweets as they were pretty hard line anti-Islam

Filed Under: Online reputation management, Online safety, Social media policy, Social media tips, Social media training

August 12, 2016

How to survive social media overwhelm during times of political upheaval.

The expression ignorance is bliss feels spot on right now, but whilst I’m frequently tempted to move to an off grid remote island I know that I need to understand what’s going on out there. I totally appreciate and celebrate the shift towards transparency and accountability brought about by social media, but it does mean we are confronted with disturbing issues on an almost daily basis.

Filed Under: Business education, Online safety, Social media tips, Social media training Tagged With: social media

January 23, 2016

You go on a blogging course and look what happens!

Sally Wilkinson was a terrified blogger who turned up on session 2 of my Blogging for Beginners course with a blog that I just had to share

Filed Under: Digi inclusion, Social media training Tagged With: Blogging for Beginners

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