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Home > Binnion Blogs > when corporates lack transparency

when corporates lack transparency

August 16, 2015

Social Media and Crisis Management – Lessons to be learnt from United Utilities

tweet-about-bottled-water-sales

Lancashire’s drinking water has been contaminated. Used well social media can be brilliant for raising awareness of public health issues. Unfortunately United Utilities did not use it well and this is what happened.

Filed Under: Social media policy, Social media tips Tagged With: crisis management and social media, when corporates lack transparency

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